Media Planning & Buying
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Art and science go into creating advertising that works—media planning requires the perfect balance of the two. We make strategic recommendations, negotiate better rates, and optimize the placement of media that helps you connect with prospective customers where and when it matters most. As paid media is often the single most expensive cost of any marketing campaign, we know how to navigate this complex landscape and seamlessly blend traditional and digital channels to maximize your reach and impact. And with our expert negotiation skills and strategic placement, we have a way of striking the perfect balance between creativity and data-driven decision-making.
- Media Planning
- Media Negotiation
- Media Placement
- Media Management
- Invoice Reconciliation
- Analytics, Reporting & Optimization
- Traditional Media
- Out-of-Home Media
- Broadcast and Cable Television
- Post-Buy Analysis
- Broadcast and Streaming Radio
- Digital Advertising
- Paid Search
- Banner Advertising
- Video Preroll
- OTT
- Print Advertising
- Budgeting
- Flighting
- Media Allocation
- Added Value
I’ve been in media and marketing for over three decades. Kelly Pyper is a legend in this industry and I’ve been fortunate enough to work with her over the last decade. In the marketing and advertising world, Pyper Inc stands out to me above all the rest. They have sound strategy, execution, media placement and out of this world creativity. But that’s not the only reasons for rising to the top. Combine those facts with their level of integrity and they are second to none. They ALWAYS do the right thing for their clients and the community. If you are looking for a Marketing Agency, look no further than Pyper Inc.
Deb McLean
Cox Media
