Business-to-business (B2B) marketing is unique as each business’ corporate target audience is niche and the sales funnel is different. The decision-making process for businesses often includes multiple decision makers, varies widely, and tends to require more time than retail and B2C sales funnels. Whether the decision maker is in the C-Suite, a small business owner, or an in-house marketing manager Pyper, Inc. excels at helping B2B companies tell their story, find their target audience, and build and maintain relationships with their clients.