Empowering a Medical Consulting Brand with Tailored Materials
After 15+ years working in the healthcare field, most recently as a Director of Operation for a growing dermatology practice, Toni Sikkema knew it was time to share her wealth of knowledge with other practices. She founded Solutions Maven Consulting in 2023 to assist physicians looking to transform their business operations and drive profitable results.
We partnered with Solutions Maven Consulting to build their brand and bring it to market. As a new company, we developed the branding essentials needed to launch the start-up including a marketing strategy, business suite, digital footprint audit, social media account set-up, and website development. After successfully creating the brand, our support of Solutions Maven Consulting’s marketing efforts continues through monthly social content, presentation development, Google ads, and projects as needed.
2025 American Academy of Dermatology Conference
As Solutions Maven Consulting specializes in dermatology practices, we developed a suite of event materials to help Solutions Maven Consulting stand out and effectively convey its services to potential clients in a highly competitive space for the 2025 American Academy of Dermatology Conference.
The design featured Solutions Maven Consulting’s signature pink brand color, ensuring the booth captured attention in a sea of blue medical tones. We designed a tablecloth with the brand colors and logo, as well as a retractable banner highlighting the company’s services, with the headline, “Turnkey Solutions—Your Practice, Your Way,” perfectly encapsulating the brand’s message. We also provided branded tote bags to leave a lasting impression, offering both visibility and practicality for attendees. Prospective clients who contracted at the conference received five free hours of consulting time. Additionally, we coordinated a giveaway of a Sonos Speaker, which not only generated excitement but allowed for the collection of valuable contact information from potential clients, fostering connections that would support future business opportunities.
The success of these materials was reflected in increased brand visibility, lead generation through the giveaway, and engagement with conference attendees. The distinct design and strategic giveaway helped Solutions Maven Consulting strengthen their network and reinforce their presence in the dermatology community.
After 15+ years working in the healthcare field, most recently as a Director of Operation for a growing dermatology practice, Toni Sikkema knew it was time to share her wealth of knowledge with other practices. She founded Solutions Maven Consulting in 2023 to assist physicians looking to transform their business operations and drive profitable results.
We partnered with Solutions Maven Consulting to build their brand and bring it to market. As a new company, we developed the branding essentials needed to launch the start-up including a marketing strategy, business suite, digital footprint audit, social media account set-up, and website development. After successfully creating the brand, our support of Solutions Maven Consulting’s marketing efforts continues through monthly social content, presentation development, Google ads, and projects as needed.
2025 American Academy of Dermatology Conference
As Solutions Maven Consulting specializes in dermatology practices, we developed a suite of event materials to help Solutions Maven Consulting stand out and effectively convey its services to potential clients in a highly competitive space for the 2025 American Academy of Dermatology Conference.
The design featured Solutions Maven Consulting’s signature pink brand color, ensuring the booth captured attention in a sea of blue medical tones. We designed a tablecloth with the brand colors and logo, as well as a retractable banner highlighting the company’s services, with the headline, “Turnkey Solutions—Your Practice, Your Way,” perfectly encapsulating the brand’s message. We also provided branded tote bags to leave a lasting impression, offering both visibility and practicality for attendees. Prospective clients who contracted at the conference received five free hours of consulting time. Additionally, we coordinated a giveaway of a Sonos Speaker, which not only generated excitement but allowed for the collection of valuable contact information from potential clients, fostering connections that would support future business opportunities.
The success of these materials was reflected in increased brand visibility, lead generation through the giveaway, and engagement with conference attendees. The distinct design and strategic giveaway helped Solutions Maven Consulting strengthen their network and reinforce their presence in the dermatology community.
About Pyper, Inc.
Pyper, Inc. is driven by achieving marketing results for our clients. From B2B to B2C, we help clients communicate with their target audiences across tactics. We'd love to hear about your current marketing efforts or new business, and see how we can help you reach your goals. Contact us today.
Pyper, Inc. is amazing at what they do in every aspect of marketing. I recently exhibited at the largest dermatology conference with 350+ vendors in attendance. Pyper, Inc. designed and created every aspect of my booth including swag, email marketing, and presentation items. Pyper, Inc. was an integral part of the success of this conference, and I can’t wait to team up again for the next one.
